ICON is a "Social communications agency"
We create and develop branded public relationships, leading to advocacy and the most valued communication of all - word of mouth from a trusted friend.
The ICON team came together by connecting mind-sets, skill-sets and channels - the fusion of 3 disciplines:
- The fluidity, stories and responsiveness of PR
- The insight and strategy of advertising planning and brand building
- Delivered through the "permanent-beta" mentality of digital